
Ronen Pessar
Hiring & Systems
12+ years building SDR teams, including Smartling (scaled 5 to 19 reps) and SecurityScorecard.
Live Calling Interviews by Outbound Operators
Watch your finalists cold call your real prospects, with live coaching, before you make the offer. You judge fit. We prove the skill.
Looking for a sales job? See open roles4 in 10
SDRs miss quota, the worst rate on record
1 in 4
SDRs quit or are let go every year
Source: The Bridge Group, SDR Models, Motions & Metrics, 2025 (351 B2B companies).
What teams try instead:
Calling is the job, yet almost nobody can test it before the offer. Lining up 8 to 12 live conversations in about an hour is hard to orchestrate. We make it happen.
How it works
Up to 6 posts from Ronen and Ryan to 100K+ followers, mostly sales people. One remote role drew about 320 applicants with no ads.
Run your usual process. Nominate only people you'd hire if they pass the calling test.
Your finalist calls your real prospects with live coaching from Ryan. Come listen in, even for 20 to 30 minutes.
Get our scorecard, our recommendation and every meeting booked. The hire is yours.
The one rule
Only nominate people you would hire if they pass the calling test.
The package
$15,000
One pack of 3 completed Live Calling Interviews.
Hire any or all of the three.
No placement fee.
For context: a 20% recruiter fee on one $70K SDR is $14,000.
Attract
Assess
Hand over
Who we are

Hiring & Systems
12+ years building SDR teams, including Smartling (scaled 5 to 19 reps) and SecurityScorecard.

The IP
18+ years in sales. 3 exits, including Phone Ready Leads (now TitanX). Author of Outbound Sales, No Fluff.

Delivery
10+ years in B2B sales ops and delivery. Previously SecurityScorecard and Safe Security.
35+
combined years building SDR teams
1,000s
sales candidates interviewed
100s
SDRs hired and coached
100K+
LinkedIn followers, mostly sales reps and callers
Calling teams we've hired for and built




FactifyQuack AISales roles from teams that hire cold callers. Roles marked Live Calling Interview include a live calling session for finalists.
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